पाठ्यक्रम परिवर्तनशीलता

पाठ्यक्रमबारे सारश

This program is designed for students who are interested in careers in business journalism, corporate communication, or graphic communication. Because the business communication field is essentially interdisciplinary in nature, the program integrates courses from several departments in the Weissman School of Arts and Sciences and the Zicklin School of Business. The graphic communication specialization provides training in graphics as well as basic training in the broader aspects of business communication. It prepares the graphic artist to enter a business environment.

कार्यक्रमका खाकाहरू

The program modules include: ENG 3150 Business Communication, MKT 3520 Advertising and Marketing Communications, MKT 3600 Marketing Research, MKT 3605 Consumer Behavior, MGT 3300 Management: A Behavioral Approach, MGT 3800 Management and Society, ART 2050 Basic Graphic Communication: Design and Advertising Layout, ART 3050 Intermediate Graphic Communication: Layout and Publication Design, ART 3058 Graphic Communication: Print Production, ART 5010 Graphic Communication Internship. The electives (6 credits): choose two courses: ART 2060 Basic Photography 3 credits, ART 3041 Special Topics in Art (Studio) 3 credits, ART 3055 Graphic Communication: Corporate Design 3 credits, ART 3056 Typography: History and Application 3 credits, ART 3057 Principles of Internet Design 3 credits, ART 3059 Designing with Computer Animation 3 credits, ART 3061 Introduction to Digital Photography 3 credits, ART 3241 Art of the Twentieth Century 3 credits, ART 3242 History of Modern Design 3 credits, ART 4055 Design for Non-Profit Organizations 3 credits, ART 5000 Independent Study 3 credits, ART 5010-5011 Graphic Communication Internship 3 credits.

अन्तर्राष्ट्रिय विद्यार्थीहरू प्रवेशको लागि आवश्यकता

Students should possess a high school education or equivalent. Students must demonstrate their English proficiency, they should submit scores from either the Test of English as a Foreign Language (TOEFL) or the International English Language Testing System (IELTS) Academic format/level test. TOEFL score of 105 out of 120 or an IELTS score of 7 is required. There is no minimum SAT/ACT score or GPA. For reference, the average SAT score is a 1220 (Math & Verbal), the average ACT score is a 26 and the average GPA is an 87%.

योग्यता

इन्डिपेन्डेन्ट मेजर

प्रदान गर्ने निकाय

Bernard M. Baruch College Of The City University Of New York

विभागको नाम

Weissman School of Arts and Sciences, Department of Fine and Performing Arts